Yahoo & SEO Guide
A sitemap is a method of website organization that identifies the URLs and data under each section that was mostly geared toward website users. The XML sitemap format was designed by Google to allow search engines to find data faster and more efficiently in response to the increasing size and complexity of websites.
XML protocol allows [...]
The organic search process
A successful organic search program can deliver millions of free, targeted leads by directing traffic to your site through natural search. Strongpages excels at creating programs that dynamically evolve with your target markets to produce the most profitable rank positions and deliver the most relevant leads.
Our organic search solutions encompass the following stages, [...]
People post a lot of “stuff” online - information, goods, services, resumes, images, songs, and everything else. Google Base is a free service Google designed for this purpose. It works in conjunction with other Google services, such as Google Product Search - people post to services such as product search through Google Base.
How it Works
Google [...]
Yahoo Local is Yahoo’s search engine geared to local areas - in some cases countries and in some cases cities or states. All the same information exists on the regular Yahoo site, but Yahoo Local delivers it in a more straightforward and accessible format. Yahoo Local’s business strength is that it presents local advertising slots [...]
Microsoft created elements of its own local search engine and community, MSN Local, starting in the mid 1990’s. Today, they’ve merged the service and its elements with Windows Live Search (http://maps.live.com/) and MSN City Guides (http://cityguides.msn.com,) both useful resources for people who want information about local businesses, events, and other information such as traffic, weather [...]
On the Internet, information is world-wide, in fact the Internet’s draw is that it connects people to remotely stored information and to other far away people. But world-wide and far away isn’t always best. That’s why many search engines like Google, Yahoo and MSN created local search engines - fill in the gaps between here [...]
Yahoo entered the comparison shopping engine market with Yahoo Shopping, a full featured comparison shopping site with extra functionality compared to Google Product Search. In addition to the site, Yahoo markets the Yahoo Shopping API, a software protocol, to others who develop shopping sites and portals.
Shop Yahoo
Yahoo Shopping is different from other comparison engines - [...]
Both Yahoo and Google offer advertising throughout their search engines and partner networks. But a good ad program needs good tracking, much deeper than just viewer numbers Neilson provided for television ads. The most telling measure is Conversion Tracking - counting people who actually accept an offer (buy something.)
Google Adwords and Yahoo Search Engine Marketing
Large [...]
Yahoo Search Marketing is Yahoo’s branded marketing system on Yahoo and partner site search results. Yahoo has added a lot of extras to the old search listing advertisement.
Targeting Customers
Yahoo Search Marketing boasts many features:
Reach - advertisers reach people through 2.7 billion monthly Yahoo searches. With [...]
Site authentication is someone proving they control a site to web services like Google Webmaster Tools and Yahoo Site Explorer. These services provide information, but once someone authenticates their site they see far more information and have control over search engines’ interaction with their sites.
What it Does
Both Google Webmaster Tools and Yahoo Site Explorer let [...]
Proven search results
See how our search programs produce measurable results to drive new business and revenue for our clients. Read MoreFrom our Blog
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