Website Optimization & SEO Guide
Your page ranking is determined by what the search engine spiders, or robots, are seeing when they crawl your pages to index them. It is therefore important to know how they are seeing your pages. It can be very different than how humans see it. For example, spiders are text readers, ignoring items like Flash [...]
The SEO Suite from Apex Pacific is an all-in-one software package containing over 25 tools to help optimize websites for higher search engine ranking. There are three versions available from $129.95 to $379.95 to serve the basic needs of small businesses or web marketers with 5 or fewer domains, to the Corporate Suite designed for [...]
Keywords drive the search engines, therefore it is imperative that your keywords are highly targeted to your website content and optimized for the search engine spiders to rank the site. The number of times your primary keywords are used, or their density, as well as how and where they are placed all influence search engine [...]
Mint is an inexpensive web analytics service available for a one-time, flat-fee of $30 per installation of the current version. Since the application is run on your own server, you own the data and are able to control its use unlike services like Google Analytics. You can track your domain and subdomains from a flexible [...]
Piwik is free, open source web analytic software that you can download to track data from your website. It offers detailed reports on the keywords and search engines your visitors used to find you, your most popular pages, and more data that you can choose to follow. Its features are built inside of plug-ins that [...]
Sitemeter is a real-time website tracking service. It offers both free and enhanced paid ($6.95/mo) services. It tells you who your visitors are, where they came from, how they found you and what pages they are most interested in. When you sign up for an account, Sitemeter generates code that you can paste into each [...]
ClickTracks is an integrated marketing program and web analytics tool from Lyris. It offers a single solution for online marketing that unites web analytics, email marketing, search marketing, content creation, mobile marketing and deliverability tools. It is available from $99 per month. ClickTracks allows you to create and send email campaigns and track subscibers beyond [...]
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