Smo & SEO Guide
Mack Collier has been a social media consultant since 2005. He trains businesses how to employ social media sites and tools effectively to make personal connections that improve their bottom line. He offers training and seminars to businesses and has presented talks at top social media conferences and events such as South by Southwest Interactive, [...]
As you’ve done with your business plan, so should you do with your SMO strategy. Define your objective and your goals for reaching it. Choose the SMO tactics that will have the most impact for your desired outcome and make those part of your company’s best practices. Develop Your SMO Strategy What are your objectives? [...]
Having a spectacular looking website with great products isn’t enough. It does little good if no one sees it because it’s listed on the 67th page of the search engine. Search Engine Optimization (SEO) techniques have been the standard for increasing a site’s ratings on search engine listings. With the growth of social networking sites, [...]
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