
A sitemap is a method of website organization that identifies the URLs and data under each section that was mostly geared toward website users. The XML sitemap format was designed by Google to allow search engines to find data faster and more efficiently in response to the increasing size and complexity of websites. XML protocol [...]

Keyword Density analysis is important to your website search engine ranking for your primary keywords. The density, or number of times the keyword is used in relation to the total amount of text, is a factor in search engine ranking since it indicates the relevance of your site’s content in regards to that keyword. Knowing [...]

Piwik is free, open source web analytic software that you can download to track data from your website. It offers detailed reports on the keywords and search engines your visitors used to find you, your most popular pages, and more data that you can choose to follow. Its features are built inside of plug-ins that [...]

IndexTools is web analytic software that has been integrated with Yahoo systems. It is free to advertisers managed by Yahoo’s account team. Yahoo’s IndexTools allows you to collect near real-time data that can be filtered for analysis with online tools or exported to offline programs. Analytic data includes visit information such as the click path, [...]

ClickTracks is an integrated marketing program and web analytics tool from Lyris. It offers a single solution for online marketing that unites web analytics, email marketing, search marketing, content creation, mobile marketing and deliverability tools. It is available from $99 per month. ClickTracks allows you to create and send email campaigns and track subscibers beyond [...]

WebLog Experts is a downloadable web analytics tool that provides visitor activity statistics, information about referring pages and search engines, browsers and operating systems in both table and chart HTML reports. It offers filters for deeper analysis such as information about visitors who came from a particular URL or who accessed a defined page. Reports [...]

StatCounter is an invisible real-time web tracker. By opening a free account, it will generate code you can insert into your website to analyze and monitor visitors to your site. The free service is designed for websites with fewer than 250,000 pageloads per month. It offers lifetime summary stats and detailed analysis of the past [...]

Building a successful website can involve a lot of guesswork, and certainly considerable tweaking to get it to perform in the way you want it to. The free Google Website Optimizer can be a great help to not only optimize your site, but to do it in a focused, direct manner. It allows you to [...]

Since keywords are the basis for all search engine rankings, it’s important to optimize for key phrases that users enter most often. Webconfs.com offers a free Keyword Playground tool that offers a quick view of keyword suggestions along with stats on their search estimates for the month. It was built using the WordTracker Database. To [...]