
Running multiple online advertising campaigns can be a complicated and time-consuming endeavor. The constant monitoring, updating, tracking expenditures and ROI, all the while researching new keywords and implementing new campaigns is challenging. PPC BidMax from Apex Pacific is an affordable toolkit (from $49.95) that helps advertisers manage PPC campaigns. The toolkit can maximize your efforts [...]

BidRank is pay-per-click (PPC) management software that works with all of the top search engines from a single interface. BidRank Plus works with Google AdWords, MIVA, Enhance Interactive, Looksmart, Kanoodle, BrainFox, SearchFeed, 411web, Xuppa, Turbo10, Mirago, Mamma, 7Search and QuePasa. The BidRank for Yahoo Search Marketing is specifically designed to work with their new platform. [...]
Microsoft sells ads on search results. And like other search engines, Mircrosoft continually develops and improves its advertising offerings and tools. Microsoft Adcenter is Microsoft’s complete search network advertising system. It includes a unique pricing approach and a search engine optimization tool for excel – it helps advertisers find the best search terms for their [...]