Rohit Bhargava

Rohit Bhargava holds a BBA in International Marketing from Emory University and an MA in Professional Writing from George Mason University. He has become widely recognized as integrating the concepts of Social Marketing techniques under the comprehensive umbrella of “Social Media Optimization”, now becoming a standard business practice in digital marketing.

Bhargava is one of the founding members of the 360 Digital Influence team

of Ogilvy. The group focuses on the strategies of social media and word of mouth marketing to clients including Ford, Intel, Unilever and many more. A sought after speaker, Bhargava appears at such venues as the Canadian Marketing Association, PRSA, AMA Austin, Wharton Business Techology Conference and many others. Bhargava has spoken at industry events worldwide with recent appearances in London, Singapore, Kiev, Paris, Toronto and over a dozen cities in the US.

Bhargava publishes the Influential Marketing Blog, which was described as “intellectual and educational” by the Wall Street Journal. It ranks in the top 50 marketing blogs worldwide. He is also the author of the marketing book Personality Not Included , now available in more than 50 countries. He has been featured in BusinessWeek, PR Week, Business World and LeFigaro among many other publications.

 

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Influential Marketing Blog

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Personality Not Included

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